The KPIs You Must Track When Running Funnels
2.35% is the average landing page rate — top performers exceed 5.31%. That gap costs growth and defines market leadership. We believe precision in measurement, not guesswork, separates steady results from breakout sc
How to Promote Mobile Apps in India Cost-Effectively
3.5 million apps on Google Play and 2.1 million on the App Store — that number explains why CPIs climb and discoverability shrinks fast. We see markets where noise drowns craft. In India, crowded stores and rising co
SEO Tactics to Rank for “Best Digital Marketing Courses”
Fact: by 2025 AI Overviews and voice queries will change how prospects judge the “best digital marketing courses”—the top result still captures roughly 22.4% of clicks, but AI summaries now shape who even
Signs Your Performance Marketing Is Leaking Money
Sixty-three percent of businesses have increased their marketing budgets recently, yet many see rising CAC and fading returns. We call out a costly truth: budgets are up and noise is up. Without a disciplined marketing
