Nearly 40% of high-value searches send clicks to a handful of results — and many premium brands leave that traction on the table. We see teams invest millions in content and links, yet skip a critical layer: structured data that shapes…
KPIs & Benchmarks Every Performance Marketer Should Use
Only 23% of marketers say they track the right KPIs — and the cost of being wrong is real: wasted budget, missed growth, and competitors compounding advantage. We open with a simple thesis: align every indicator to revenue, not vanity. Our…
What’s a Good CTR for LinkedIn Ads? Insights Here
Discover what constitutes a good CTR for LinkedIn ads and learn strategies to boost your ad performance. Optimize your campaigns with expert insights on what is a good ctr for linkedin ads.